Usability

The easiest thing a user can do is leave your website

Usability is one of the fundamentals of website development and it is one of the most important.

Why is usability important?

Usability is crucial for a website, it can determine how long a user will spend on your website and it can determine how much money a potential client or customer is willing to spend with you. Usability analysis and implementation is an art form and we have the experience and the staff to produce easy and profitable websites by ensuring your visitors do not leave.

• There are a million reasons why a user may leave your website and it's important to remember that whatever the problem is big or small, it could be costing you clients and customers.
• Is your navigation hard to use?
• Is your font too small and hard to read?
• Are your buttons labelled incorrectly and users become confused easily?

Did you know?

Usability is a key component of software quality evaluation - defined under ISO 9216

How we implement a usable website

We understand what makes a usable website; automatic new windows for external links, card sorting analysis for navigations, standard labels for easy to use buttons, informative messages for users filling out forms and much more. With our services you are guaranteed to have a website that is easy to work with and people will want to spend more time on. We have developed many websites that have significantly increased conversion rates over the years.